331K
Windham Views Dec 27–Mar 26
6164
Interactions Dec 27–Mar 26
0 to 600
Followers From Scratch
Social content lives at the intersection of strategy and instinct. I have built and managed channels for a premium mountain brand, designed content for a luxury NYC real estate broker, and grown my own personal brand from zero. Across every channel the approach is the same: understand the audience, create with intention, and make something people actually want to watch.
WINDHAM MOUNTAIN
Owned One Channel. Shaped Another
I ran Windham Parks social independently, handling strategy, filming, editing, posting, and collaboration outreach from start to finish. Beyond Windham Parks I concepted and filmed content for Windham Mountain Club's main channel, their primary brand presence. The top post I contributed reached 38K views with 500+ likes and 44 comments. A second reached 22K. Over 90 days the combined work generated 331,703 views and 6,164 interactions across both channels.
.png)
THE LIFE ELEVATION PROJECT
Built a Brand from Nothing
The Life Elevation Project is my personal brand, built entirely from scratch. I developed the content strategy, write every caption, film and edit every reel, and manage both Instagram and TikTok independently. My top Instagram reel reached 6,754 views with 17 saves and 69 profile visits. On TikTok, my top video reached 2,226 views with 233 likes. A viewer commented "I love you! I'm so glad they popped up in my feed" organic connection built through content, not paid reach. Grown from zero to 600 followers.
LUXURY REAL ESTATE
Built for the
High-End Buyer
This client was a luxury broker based in New York City with a clear vision: neutral, airy, and sophisticated. I created a full suite of Instagram templates across in-contract announcements, sold posts, and weekly market reports, designed to attract high-income buyers and reflect the elevated tone of the brand. I also managed three geographically targeted LinkedIn posts as part of the engagement strategy.
